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AFC Wimbledon Stadium Development

17 September, 2020

Whilst the focus at MSP is usually on bridge and more traditional residential development funding, our highly experienced team is able to offer bespoke finance solutions against more complex and unusual assets.

We are delighted to be providing the key piece of funding for the construction of the new Plough Lane Stadium for AFC Wimbledon. This project, 20 years in the planning is nearing completion and we can’t wait to see the club take to the field at their new ground in a couple of month’s time.

The Club

AFC Wimbledon was founded in 2002 by supporters of the former Wimbledon F.C when the old club relocated to Milton Keynes. Starting life in the non-league, the club has risen through the leagues, gaining 6 promotions and now play in League One of the English Football League.

The club was initially based in a shared ground at Kingsmeadow, but in 2017 received final permission to begin works on the construction of a new stadium on the site of the defunct Wimbledon Greyhound Stadium.

The Stadium Re-Development

Since its inception in 2002, AFC Wimbledon’s primary aim was to return to Merton, with the new stadium within 250 yards of Plough Lane where the original Wimbledon FC had played for over 80 years.

The new multi-purpose stadium has been designed with an initial capacity of 9,300, but ‘future-proofed’ with permission to increase the capacity to 20,000 seats as and when the club continues on their journey through the leagues.

MSP is financing the construction costs to complete the stadium, which includes over 90,000 sqft of hospitality, bars, retail, offices, and ancillary accommodation for the football club. The stadium is part of a substantial wider regeneration project as it will create a significant community and business hub for Merton, with the building of over 600 new residential properties.

Working in Partnership

The opportunity was introduced to MSP by London based finance consultants Credit Square and the ongoing construction works are being undertaken by Buckingham Group Contracting Limited with completion due in Autumn 2020. MSP is delighted to partner with AFC Wimbledon and we are excited to be supporting this project to get the club back home.

What the Client says…

We are incredibly pleased that MSP Capital has agreed to provide the final tranche of funding to build a stadium our fans can be proud of. Their willingness to understand the project, listen to the story of AFC Wimbledon, and be open-minded when dealing with our multiple queries has made them a pleasure to work with.

The club would not be in the hugely exciting position of returning to Wimbledon for the first time in nearly 30 years without MSP Capital and I look forward to welcoming them to our new stadium as soon as circumstances allow

Tom Rawcliffe – Finance Director, AFC Wimbledon

MSP Capital can support a wide range of property lead development schemes providing bespoke finance solutions for projects ranging from flats to luxury houses; commercial units to football stadiums.

However challenging or indeed simple your development requirements, please get in touch to see how we can provide bespoke finance solutions for your project.

MSP Capital Become Principal Partner of AFC Bournemouth

2 September, 2020

Striving to make anything possible 

MSP Capital have been confirmed as AFC Bournemouth’s principal partner and front of shirt sponsor.

The multi-year partnership will see MSP Capital’s logo featured on the front of the men’s first-team home, away, and third shirts for the 2020/21 campaign. Furthermore, the company’s logo will appear on both the adult and youth versions of retail shirts, which will be available for pre-order shortly.

AFC Bournemouth has been on an exciting and inspiring journey over the past 10 years, from the depths of League Two to the Premier League – the club’s rise has been one of the most remarkable stories in English football’s recent history.

This is a really proud day for MSP Capital. With childhood ‘Cherries’ fans in the company, we could never have imagined we would be able to support our local team and contribute towards the next chapter in the unique story of this great football club.

AFC Bournemouth

Rob Mitchell, Commercial Director at AFC Bournemouth, spoke further on the importance of the partnership:

MSP Capital are a company we have worked closely with for a number of years so it is a real pleasure to be able to announce them as the club’s front of shirt sponsor and principal partner,” he said.

“It is always great to work with a locally based business who are genuine supporters of the club. We are looking forward to supporting them to increase their profile nationally, whilst also undertaking some local community-based initiatives.”

On the announcement, MSP Capital Director, Adam Tovey stated:

“The recent journey at AFC Bournemouth shows great synergy with MSP Capital’s transition from a small family business to a market-leading provider of property finance throughout the UK. We both have aspirations to continue to excel and push through new boundaries.

As a local business, providing property development and bridging finance across the UK, MSP Capital is thrilled to partner with this great team and support them as we move into this new season together.

On a personal level as a lifelong Cherries fan, I am incredibly proud to be contributing and supporting our local football club.”

AFC Bournemouth


MSP Capital – Striving to make anything possible.